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Most of these are available for free without the added worry of copyright. There are thousands of free GIFs available on the web, and thousands more are being created every day. GIFs are more accessible than videos also. Also, a GIF can communicate more than a single still image can. So, a viewer can get a large chunk of information in a time-saving way (which also looks good for a brand’s image).
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Well, then you are probably wondering why you would want to use a GIF as opposed to a video or just a picture if that is the case? Well, firstly, GIFs are typically shorter than videos and do not require audio to convey a message. Since GIFS are neither JPEGs (or a still image) nor are they videos, they can be a little tricky to use on social media posts. They have become very popular recently, but the GIF file format is, in fact, two years older than the internet itself. What exactly is a GIF in the first place? The term GIF is an acronym that stands for “Graphics Interchange Format.” Putting it simply, a GIF (pronounced “jiff” or “gif” depending on your preference) is just an animated image file.
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» MORE: How to Make a Facebook Cover with Placeit? 8 Easy Steps What is a GIF? If you try to upload a GIF as your cover photo, Facebook will automatically convert the GIF into a JPEG and choose the first still image as the cover photo instead.
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If you have tried uploading a GIF to your Facebook cover, you may have already discovered that, although a video or a photo can be uploaded as a Facebook cover, Facebook does not support the GIF file format. Choose from templates, customize graphics and text, save video, and upload to Facebook. Afterward, you will be able to upload the new video file.Ĭonsider using a Facebook cover video template for a quick solution. How do you upload a GIF as a Facebook cover? To upload a GIF as a Facebook cover, you will need to first convert the file to a video format. So, as the manager of a Facebook page, this is a location where you want to infuse vital information to attract the customer and get them to scroll further. When a potential customer goes onto a business’ Facebook page, the first thing they see is the page’s cover photo (or cover video).
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